As an alternative to publishing photography in print, the advantages of electronic publication are numerous — for example, an affordable publishing budget, an incredibly low per-unit cost, easy distribution, and the inclusion of multimedia components. And unlike paper-based publications, PDF publishing offers — for all practical purposes — unlimited space accommodating even the largest projects without busting the budget.

In this workshop, you’ll learn the process of building and publishing your photography project as an Acrobat PDF publication.

This is a demonstration-oriented workshop, not a "hands-on" experience. However, if you'd like, you are welcome to bring your laptop and follow along with the demonstrations. Each participate will be provided a disc with relevant sample files, templates, and useful presets.

Please note that this workshop will assume that you have some computer skills and experience. This is not an "introduction to computers" type workshop. We will assume some familiarity with Photoshop. Experience with layout software (particularly InDesign) or even Acrobat will be a plus, but not a requirement. The workshop will be taught via projectioin screen via PC computers using InDesign (CS3), Photoshop (CS3) and Acrobat version 8. If you are using CS2 software, Mac computers, or Acrobat 7 you will have no difficulty following along. There is not much functional difference between these variants.

Curriculum

Topics include . . .

• Software
  • Software choices for PDF creation
  • InDesign and Acrobat in concert
  • Round trip design and strategies
• Layout and design
• Document sizes, monitors, and resolution
• Image preparation for PDFs
• Color management issues for PDF publications
• Font and on-screen readability
• Fonts and outlines
• Raster graphics versus vector graphics
• From Layout to PDF
• Exporting, distilling, and postscript
• Job options and presets
• Master file creation
• Resolution and compression decisions
• Navigation graphics
• Navigation controls
• Publishing collections
• Cross document links
• Project organization and control
• Naming conventions and ISO standards
• Integration with the web and email
• Editing and revisions
• Replacing pages
• Inserting pages
• Strategies for an efficient workflow
• Page transitions
• Multimedia
• Audio and video preparation for PDFs
• Formats and codecs
• Embedding and linking multimedia components
• The finer points of linking, windows, and user options
• Distribution issues
• Disc versus Internet distribution
• CD versus DVD
• Replication, duplication and ISO standards
• Password protections
• Publishing for PC and Mac compatibility
• The finished product
• Jewel cases, slim cases, multiple discs, disc and prints
• Packaging alternatives
• The user experience

Here again, there is a lot to learn about this new publishing medium, and in this workshop we’ll share what we’ve learned in the course of pioneering and publishing LensWork Extended.

Dates

• August 13-16, 2008 - four full days
• Plan to arrive on Tuesday, August 12 and depart on Sunday, August 17
• Should this workshop sell out, additional dates will be announced

Tuition

• $750 (discounts available for early registration payment and LensWork subscribers)
• Registration and tuition details

Register for this workshop